Peningkatan Literasi Digital Melalui Pelatihan Komputer Dasar dan Media Sosial Pada Gapoktan Sedyo Makmur

Abstract

Human resource development is an important part in supporting the development of the nation and state. One of the human resources that need attention is farmer groups. Gabungan Kelompok Tani (Gapoktan) are a forum for farmers to gather and deserve priority in nation building. Gapoktan is an organization for the development of farmers that grows and develops on the basis of awareness and social responsibility from, by and for the community, especially in the village area. The advancement in the field of information and communication technology (ICT) which is increasingly rapidly requires human resources who are able to process and utilize it properly. To answer this problem, FTI UKDW community service team held computer and social media training for Sedyo Makmur Gapoktan. The activities carried out are in the form of mentoring and training on the needs in the use of information and communication technology. The need for the use of computers and social media, including the preparation of correspondence, making financial reports, making proposals and marketing models for agricultural products and social media needed by agricultural groups. This computer and social media training expected to be a pilot project for the application of digital marketing for agricultural products. From the results, the participants' abilities increased by 14.48% for the use of Microsoft word, 9.23% for the use of Microsoft Excel and 2.87% for the use of social media which includes whatsapp business, instagram and marketplace tokopedia.